Colin Y.J. Chung on Dec 2nd 2008
Riffing off of last week’s post about Nine Inch Nails… I want to spend a bit of time talking about the music industry and how rock bands should not bother with them at all. Not in the Internet world.
Simply put, the giant music studios reek of rotting dinosaur meat. I mentioned how musicians make maybe 4-10 cents per $16 CD last week. Let me break it down for you…
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Colin Y.J. Chung on Nov 26th 2008
Top copywriter Ryan Healy posted one of the most useful traffic-getting entries on his blog yesterday… “Simple Tips for Getting More Traffic.”
Ryan suggested signing up for MyBlogLog as one of his tips. I signed up and discovered something that got the analytical side of me all hot and bothered…
Website Statistics. (Yes, I am a very sick man)
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Colin Y.J. Chung on Nov 25th 2008
While at Starbucks the other day with a colleague, he told me about Nine Inch Nails’ latest release. Apparently, you can download the entire album on his website for free.
Furthermore, Mr. Trent Reznor slapped a Creative Commons license on it… which officially lets you do whatever you want with the stuff except sell or alter it.
My marketing mind popped. I immediately asked if a higher-end exclusive package existed for rabid fans.
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Colin Y.J. Chung on Nov 20th 2008
Does brand matter? Of course it does. It’s been scientifically proven…
A group of neuroscientists recreated the Coke vs. Pepsi taste test with a twist… they employed a fMRI machine (functional Magnetic Resonance Imaging.)
They observed the brain activity of their test subjects as they laid on the fMRI table, with tubes pumping brown sugary water down their throats…
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Colin Y.J. Chung on Nov 17th 2008
Watched ten minutes of Canada’s Dragons’ Den late last night… squeezing what little weekend I had left.
What a cruel, cold show.
Entrepreneurial inventors get on the show. They pitch their product to five judges (the dragons.) They offer a percentage of ownership for start-up capital. They get promptly shot down, one after another after another.
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Filed in Copywriting, Internet Marketing, Marketing Blueprints | One response so far
